We’ve spent some time improving the slideshow and product grid page sharing tools for Zazzle. The improvements are to do with what gets displayed on social media when you share.
Here’s a comparison of what you get when you share a slideshow on Facebook, Twitter and Pinterest:
Even though they’re small tweaks, they should help with increasing the engagement you get from your followers. And more engagement means your slideshow will be looked at more, which will give you even more engagement. Win, win, win!
We’re really excited about the new featured collections pane we’re working on. It serves two purposes:
people who are promoting get some possible sources to work with
designers have a way to reach affiliates who might not otherwise see their work
In the image above you can see an entry in the pane. It’s made up of a 240 character (or shorter) description and has a collection image on the right. The image used is one of the landscape ones available via the collection page sharer button.
ℹ️ Here’s a good point to note about the descriptions – they’re targeted at the affiliate and not the end buyer. This means that using the description as-is from the collection is no good, not without modifying the language to aim it at the affiliate first.
To drum up awareness and to get some initial collections to use, we’ve dropped off a race-style competition on the Zazzle forum (Basic ProDesigners and above ony). The first nine to finish will each get one of their collections featured.